Artemis, the Space Coast’s premier internet services firm, won “Best of Category” in Digital Media and eight Addy Awards at the American Advertising Federation’s Award ceremony on February 21 at the Hilton Rialto in Melbourne.
At it’s simplest, it’s applying a consistency across all your media and marketing efforts. When a company “speaks in one voice” all their materials are recognizable, at a glance. And the best benefit? It costs less, as we create one body of work from one creative session—and leverage that over different forms of media. From digital to print, signage and display to trade show—the public recognizes your organization, from a unity of design.
If you sell things online, then you know it is a constant battle to stay one step ahead of the competition. Forecasting sales and meeting goals is a roller coaster for any business, but if online sales are key to your strategy, your life can be pure chaos. Just a few short years ago, you could build a store, offer some products, and with a little energy, build a decent business selling wares online. The internet has been evolving so quickly, fire and forget strategies simply do not deliver anymore.